We Focused on Answering Questions Customers Needed Solved – Using a Measured, Repeatable Process – To Drive Quality Leads. To increase their sales, this Tucson-based remodeling company needed a website that attracted potential clients, showcased their work, and highlighted their expertise.
For most companies, your logo is the best choice. However, if you’re a one-gal (or guy) show or your face is your brand, a professional headshot is a good way to go. Recommended Profile Photo: 180 x 180 pixels. 2. Cover Photo. The second most important element of a strong Facebook presence is a great cover photo.
Provide a Direct Link. Sometimes additional information isn’t necessary. But in most instances, the more thorough the answer, the better a customer will feel. You don’t want to simply reply with a link. This isn’t a time to use Let Me Google That For You. The key is to answer each question thoughtfully and then link to the appropriate page.
But generally speaking, the best customer success stories contain these essential elements. 1. Headline. As with any piece of content marketing, the headline is one of the most important elements. It is the first instance when a lead decides to keep reading or look elsewhere. You want the headline to: Clearly define the story you’re sharing.
4 Most Effective Forms of Digital Marketing Right Now. The most effective campaigns can vary from business to business. But generally speaking, the following digital marketing campaigns are giving small- to medium-size businesses the biggest opportunity to succeed: 1. Email Marketing.
It’s not new news. Video rules the land of Facebook. With its moving graphics and substantially lower cost-per-engagement, video outperforms all other types of Facebook posts. But what in the world should your business make videos about? Learn how!
How Do Twitter Cards Work? Twitter reads metadata you tuck into your site’s code. The data tells Twitter what information to display. In the best-case scenario, this information is added within the tag of each page. Worst-case scenario, this information is simply added at the top of each page of blog post.
There will be plenty of other customers happy to give you a stellar review as your business grows. Pre-made thank you cards are a great way to direct traffic to your offsite profiles and encourage reviews. By including easy-to-follow directions, you can express your appreciation for their business and get a quality review in one fell swoop.
Not everyone’s site gets traffic like The New York Times. That doesn’t mean you can’t make strategic updates to increase conversions, KPIs, and ROI. Tired of throwing darts in the dark? Bookmark our list of 13 ways to make your site perform better.
The cost of a Pay-Per-Click (PPC) campaign equals the total ad spend and resources to run the ad (management time, PPC expertise, management tools, and additional collateral like images and video). When working with a marketing agency the average cost resource cost is 10% of the total ad spend or a minimum of $1,000 – $1,500 a month.
UPDATE: We’re excited to announce the Journal’s now responsive! Confession: If you’re reading this post on your smartphone, you’ll have noticed the RWL Design website isn’t responsive.
Welcome to RWL Design’s New Site. We are very excited about Ruby on Rails and wanted to create an online app that would allow us to maintain our content much faster.
We’re All About Brand Strategy, Good Design, and Doing What’s Right. That pretty much sums it up. Since 2006, we have been on a grand adventure to listen, to learn, and to make the genius of our clients known.
We focus on the experience, instead of a single device. From landing pages to ecommerce to complex websites, our highly skilled team offers web solutions to meet your customer’s needs.